Our strategic communication solutions
MAKE YOUR MARKETING MORE LOCALLY RELEVANT
Regional Marketing Strategy
We compile local data sources and insights to determine your brand’s ideal regional go-to-market strategy and tactical plan.
Our process uncovers your must-win markets and identifies similar opportunities to allow for a scalable approach to asset allocation and tactical deployment. It also provides an intuitive method to monitor critical local trends, thereby creating a more proactive approach to brand strategy.
Provider Solutions
The Relevate PracticeShare® Program
We leverage local KOLs and analytics in multichannel communication plans customized for the market or IDN.
These configurable formats allow you to:
- Break through the clutter to create more relevant and credible HCP communications.
- Target the highest-potential markets.
- Appropriately combine your proven branded and unbranded messaging with regional KOL’s points of view and local information.
- Deploy messaging through multiple channels, including digital, direct mail, and sales leave-behinds.
Salesforce Extension
The Relevate FieldShareSM Program
We expand the reach of your sales team by sending personalized, regionally relevant nonpersonal communications at the right time.
These business-triggered multichannel campaigns allow you to:
- Deploy communications automatically using local data-driven triggers, such as frequency and changes in prescribing behavior.
- Personalize your proven brand messaging with sales rep information and local stories.
- Deploy through email and/or direct mail.
- Leverage bidirectional feeds to alert your sales team when communications are sent.
Patient Conversion & Loyalty
Essentials for WomenSM Platform
We give you customized access to everything that is “essential” for marketing health to and through women.
This market-exclusive, multi-service line solution allows you to:
- Influence the influencers who drive healthcare decisions: women.
- Access motivational programming that is based on insights and data, and is quantitatively tested with women and hospitals.
- Tailor and package the solution to meet your unique needs.
- Network with non-competing hospital peers to share challenges, solutions, and successes.
Physician Referral Leakage
The Relevate PracticeShare® Program
We amplify your communication efforts between clinical leadership, medical staff, and referring physicians for measurable growth.
These communication and engagement tools allow you to:
- Leverage consistent and relevant communications that engage physicians, impact referral pattern change, and facilitate care optimization.
- Reach key audiences through digital, direct, peer-to-peer, and mobile.
- Employ configurable formats that are proven-effective and cost-efficient.
- Measure and analyze results.
Speaker Extension
The Relevate SpeakerShareSM Program
We maximize your investment by automatically sending speaker communications before and after every educational event.
These pre- and/or post-event communications allow you to:
- Increase speaker event ROI by maximizing attendance and ensuring key messages are clearly received and retained.
- Deploy communications automatically.
- Combine your key speaker event messages with the event speaker’s key takeaways and key local data related to the event site.
- Deploy through multiple channels, including sales reps, email, and direct mail.
