Insights from our thought leaders.


Powering consumer engagement in Wichita Falls, Texas.

Insights from the industry’s best.


Connecting Prostate Cancer patients with local insights patient resources to positively impact families challenged with this disease.

Low-Risk Patients Are High-Value Assets (Part 4 of 4)
By Sharon Bittner,
Chief Communications Officer

In this post-reform healthcare environment, customers have both freedom and responsibility when it…

Continue Reading

Learning about the life of an Organized Customer Marketer
By Jeff Spanbauer,
President

I recently attend the Modern Healthcare Strategic Marketing Conference in Chicago, IL. This conference targets hospital and group practice marketers…

Continue Reading

The Most Valuable Hospital Asset is Lifetime Customer Loyalty (Part 3 of 4)
By Sharon Bittner,
Chief Communications Officer

In this post-reform healthcare environment, customers have both freedom and responsibility when it…

Continue Reading

An Interview with a Regional Sales Director – Getting the most out of your sales force
By Chris Cushman,
Group VP, Client Partnership

I still believe the best part about any job is working with great people. The excel spreadsheets and the status reports don’t get me out of bed in the morning…

Continue Reading

Do’s and Don’ts of Engaging with ACOs
By Julie Granberry,
Account Director

Accountable Care Organizations (ACOs) were introduced as part of the Affordable Care Act (ACA)…

Continue Reading

Hospital Customer Engagement is Easy as 1-2-3 (Part 2 of 4)
By Sharon Bittner,
Chief Communications Officer

In this post-reform healthcare environment, customers have both freedom and responsibility when it…

Continue Reading

Regional Relevance Is Everywhere (Are you paying attention to it?)
By Chris Cushman,
Group VP, Client Partnership

Coca-Cola established dominance in the early 20th century largely because of it mastered local and re- gional marketing…

Continue Reading

Hospital Customers are Assets (but don’t let that limit your thinking) (Part 1 of 4)
By Sharon Bittner,
Chief Communications Officer

In this post-reform healthcare environment, customers have both freedom and responsibility when it…

Continue Reading

Feeling well? Not so fast…
By Paula Commers,
VP – Client Partnership

If you work in the healthcare industry, you are likely familiar with the “Illness-Wellness Continuum.”

Continue Reading

Data. Information. Analytics. Success.
By Lisa Klein,
VP, Market Intelligence

Imagine a bridge. It allows people to get from one side of the geography to the other, without which they would not be able to make the connection.

Continue Reading

Pull-Through Marketing: Implementation is Sexy!
By Chris Cushman,
Group VP, Client Partnership

I bet you have never heard anyone say that before, have you? Make sure I get credit for it when, moving forward, you use it over and over again…

Continue Reading

True Innovation: Challenges the Status Quo, Changes Behavior
By Jeff Spanbauer,
President

We are experiencing innovation at a record pace. In fact, based on Merriam-Webster’s definition “the in- troduction of something new,” I could argue that we see new things every day.

Continue Reading

Tackling Performance Variation with a Full Focused Approach
by Jake Linz,
Account Executive

Albert Einstein, a man who has numerous accom- plishments to his name—one being the Nobel Prize in Physics in 1921—is widely considered an expert of Physics and Philosophy.

Continue Reading

Accountable Care Organizations 101
by Chelsa Burke,
Senior Manager, Market Intelligence

Despite having the highest per capita health care spending, the United States has poor overall health care quality.

Continue Reading
 
 
Insights to your inbox

HOMECAPABILITIESABOUTWORKINSIGHTSCAREERSCONNECTTERMS / PRIVACY       © 2017 Relevate Health Grouplinkedinquotewrite